Last updated: April 02, 2024
EveryMatrix secures accreditation from Peru’s Minister, signalling its entry into the Latin American iGaming market. Known for its compliant and innovative solutions, EveryMatrix plans to leverage its extensive portfolio to capture market share and drive growth in Peru and neighbouring regions.
EveryMatrix has now taken another big leap into the Latin America market after the Ministry of Foreign Trade and Tourism (Mincetur) certified it, which will allow the company to expand its product line to users across the region.
Acclaimed as one of the sector’s top iGaming technology providers by the industry, EveryMatrix is confident in its technical leadership and making easily dynamic game content available to countries where gaming is considered a legal and important business.
The organization is well-positioned to be among the revolutionary brands in the country as it performs the accreditation, which enables it as well as has the upper hand in the market shares.
Through this regulatory approval, EveryMatrix gains its maiden initiative not only in the region but also marks opportunities for expanded focus in Latin America with plans of partnering with new operators in Peru.
For EveryMatrix, the launch of the operations in the country is just the beginning. More development plans include establishing a local office.
Thanks to this, the contrasting customers of the local market have a chance to play various latest-generation games with unquestionable reliability and consistency of the winning equation, which include the following: online casino and sports betting products, customer accounts administration, and odds supply.
Apart from the gambling software, EveryMatrix also provides different services such as affiliate management tools, optimization software, gamification features, bonus improvements and local games plus aggregation.
Based on the data provided by Mincetur, in 2022, wagers worth Sol3.9 billion (around €1 billion) were placed, and a Sports centring and casinos industry is estimated to have annual revenue of Sol 162 million (€40.6m) in Providencia.
Similar to the Many known Brands, EveryMatrix has the recognition for certificates from regulators such as the UK Gambling Commission, Svenska Spel, Malta Gaming Authority as well as ONJN in Romania.
Longhurst, Bobby, Chief Commercial Officer of EveryMatrix Group, has spoken after the Entity was recently accredited as one of the LCBO-approved technology vendors, expressing their satisfaction to be among the initial ones.
He highlighted that using CRM software made it possible to widen the potential customer base in a relatively quick timeframe, thereby gaining a significant share of the market.
Longhurst underscored the importance of this accreditation in augmenting EveryMatrix’s presence in Latin America, particularly as Peru and the wider region adopt regulatory measures.
He highlighted the extensive prospects across all product areas, including collaborative partnerships integrating various EveryMatrix products and services to launch or revitalize operator offerings.
Citing their track record in executing large-scale tier-1 technology projects in Europe, Longhurst expressed enthusiasm for replicating this success in Latin America.
In the industry, EveryMatrix is a cutting-edge supplier of iGaming software, premium goods, and solutions. Because its products are scalable, compliant, and modular, operators can choose the best solution and combine it with compatible third-party tech.
EveryMatrix is renowned for providing a unique user experience in regulated jurisdictions and encouraging clients to introduce novel and audacious ideas. With over 1,000 workers spread across 13 nations, the company serves more than 300 users globally, including those in the regulated U.S. market.
Additionally, the business holds distinguished memberships in the European Lotteries Association and the World Lottery Association (WLA).
It also became one of the first providers of iGaming to receive the WLA Safer Gambling Certification. Ensuring safer gaming and customer protection while providing some of the best solutions on the market is one of the company’s main objectives.
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