Last updated: December 12, 2024
Evoke plc, formerly 888 Holdings plc, launches with renowned brands like William Hill and 888casino, aiming to revolutionize the betting and gaming sector. CEO Per Widerström heralds evoke’s innovative approach and dedication to customer satisfaction, foreseeing a bright future as a global industry leader.
Following a rebrand from 888 Holdings plc (LSE: 888), Evoke plc is thrilled to formally launch today as one of the top betting and gaming firms in the world, with globally recognized brands like William Hill, 888sport, 888casino, 888poker, and Mr. Green.
Led by a strong hand of impeccable brands and a clear mission to make everyday life more vibrant by offering premium betting and gaming experiences, Evoke stands at the forefront of the industry.
Through the use of unique, best-in-class proprietary technology and top-tier content, the brand endeavors to gain a foothold in the marketplace while maintaining player safety.
Adopting this is in harmony with the Group’s moral laws, has a unifying effect, and brings together the whole staff. The intended strategic move will enhance the implementation process.
Although it has established the framework and the whole value creation plan, the company is expected to be the leader in this sector.
Some of the giants like William Hill, 888casino, 888sport, 888poker, and Mr Green are expected to continue the businesses they used to carry on, as usual, using their original names.
Mr. Widerström, the CEO of evoke plc, was observed to be enthusiastic about what they will achieve in the future as consolidation of the company’s operations under a unique brand name became paramount.
He was to explain Evoke’s innovative nature and its commitment to a fantastic worldwide customer experience of betting and games. Widerström foretold that Revoke had a bright future and that she would stay on the global platform of betting and gaming for a long time like that.
